To foster the professional development of concierges in the hotel industry by promoting tourism and the highest standards of service for hotel guests.
Les Clefs d’Or is the only national association of professional hotel concierges in the United States. Canada and Mexico also have established Les Clefs d’Or associations, making North America a tri-country presence within UICH (Union Internationale des Concierges d’Hôtels), the global umbrella organization created in 1952.
The crossed-key logo is internationally trademarked, and individual member countries trademark their own, customized versions of it. For example, the USA logo displays the American flag behind its crossed keys.
Les Clefs d’Or (pronounced lay clay door), literally, means “keys of gold” in French. The crossed gold keys are the international symbol of the organization. The keys displayed on a concierge’s uniform lapels assure travelers they are dealing with a seasoned professional, one who is dedicated to serving the guests’ every need.
Members represent over 100,000 hotel rooms nightly at more than 250 four- and five-star properties across the country and has more than 650 members across the United States.
Clefs d’Or concierges are community-conscious. Working within their local areas, many host extravagant fundraising events that have helped to raise hundreds of thousands of dollars for local charities as well as for Les Clefs d’Or Foundation of the Americas. This foundation was established to assist concierges and/or their family members who are no longer able to work due to catastrophic illness.